The procurement of innovation in the travel and tourism industry is about the acquisition of new products and/or services, of significantly improved existing services and products or a new application of organisational innovation for the provision of existing products...
Tourism appears to be an industry that anyone can understand, but in reality it is a very complex subject. Distinction has to be made between Tourism and Travel. For tourism to exist there has to be travel, on the other side, not all travel is related to tourism....